For the uninitiated, the Wei Heng 99 Cents Store is an oxymoron. The company started in 2005 and has a small but growing roster of retail partners. Its mascot, the aptly named Chai Heng, is a Singaporean expat with a penchant for slang and the occasional gaff. Its a sizable operation that racked up around 102,000 sales in 2010. The site has a couple of notable cons: it’s a tad pricey and it’s a bit on the dry side. The aforementioned neophyte also has to contend with some serious competition.
Nevertheless, the site offers a surprisingly good selection of tchotchkes. From เว็บเฮง99 to the more eclectic items like snazzy watches and tees, there’s something for everyone. หวย heng99 is its customer service department, which has been around the block a few times.
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